1

Analysis

Defining strategy

+ How to seek relevant intel

Formulation

2

+ The 10 strategy questions

+ Recommended process

+ Top strategy traps

Execution

3

Sharing the strategy

+ Execution via aligned goals

+ Benefits of strategy

Neglecting strategy has a real cost.

95% of employees don't understand their company's strategy. 70% of strategic initiatives fail. What are you doing about it? This guide will set you on the right course with a simple, flexible framework for strategic planning.

About the Author

Joel Trammell is a veteran software CEO and author of The CEO Tightrope, a guide to mastering the role of chief executive.

He is the founder and chairman of Khorus Software, maker of the first software designed to support the CEO role. To learn more about Khorus, visit www.khorus.com.

Copyright 2017 Khorus Software

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The CEO's Guide to Creating Strategy


Practical advice on the #1 chief-executive responsibility 

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